The idea of the “it-girl” and the “hollywood starlet” has changed dramatically over the years. Their sole purpose was once to entertain- with talent! Walking the red carpet as a “star” was symbolic and meant that the entertainer had arrived. Before TMZ and hollywood.tv, paparazzi took pictures at premieres, not at Starbucks. It was a thrill to see a star on an off day, they’d stop for fans and sign autographs, but now a days its much too difficult. With that said, I am not at all knocking the evolution just wanted to point it out. With examples like Rihanna, Lauren Conrad and Kim Kardashian, I’ve formulated the recipe to success! Let’s face it, everyone wants to be famous! Many of you would deny it now, but I can bet millions you’d jump if you had the chance. So here you go…
Kim K, Rih-Rih and LC can all salute the paver of their path to success to the paparazzi queen, Miss Paris Hilton. Paris Hilton burst on to the scene 10 years ago with then BFF, Nicole Richie and stamped herself a star. Partying, posing and saying “that’s hot” was her niche, and America we ate it up. Since then there had been another evolution, Style! Its a must! The right look, perfect hair, and flawless make up is the quotient. The equation for Hollywood Success is as follows:
Self Branding+Personal Style X Exposure= Mogulization!
Self branding is finding something that makes you stand out and rich! Rih Rih’s Good Girl Gone Bad image, Kim K’s sex tape and LC’s reality show have all led to their individual “Mogulization.” It’s like a night at the casino, you got to put up something if you want to win big. If you play at the slot machines you’ll only win coins. So girls, get yourself a Reality TV show and a scandal stat!
Yea the brand is good, but its the packaging that counts! Before Rihanna’s transformation she was a sweet lil brown haired bubbly teen from the Carribean. Before Kim K had been the vixen she was the shy little socialite attending her fam’s annual golf tournament, and before the Hills who was LC? Thank God for stylists because these yuppies were clueless! Today these three Moguls, with three different styles, have etched their own place in Hollywood.
Kim K’s stylist Monica Rose works around the clock. There are no days off. The world is constantly awaiting her next trip to the red carpet. Kim K’s style consist of cute dresses, 80′s padded blazers, peg leg pants or a tight elastic skirt, and Signature YSL’s!
Rihanna has her Kim K days but her stylist is definitely more edgy. Her stylist Mariel Haenn has transformed Rihanna into a fearless vixen. Rihanna is a brand, her job is to represent such labels as Gucci, LV, Derek Lam and others. Her style is punk, edgy, yet glamorous. It’s not uncommon to catch her in J Brand jeans, piles and piles of unique jewelry, the hottest shades, blazers, edgy hair and makeup, and shiny pasties under a sheer top are an added bonus….
